iRING Branding FAQ

Why consider a unified brand name for ISO 15926?

The topic of a brand for ISO 15926 is not a new thing. As the standard evolved through the actions and work of many collaboration efforts and projects such as “IDS-ADI”, “Proteus”, “Camelot”, “Avalon” and “JORD”, the practice of casting brand names and logos for these endeavors have become common practice. This has resulted in a fragmented message and a negative effect on industry-wide adoption of the standard.

We have reached a point of maturity that warrants a unifying brand name to represents industry-wide interoperability based on the ISO 15926 reference data standard.

A unified brand name provides the wider community a more complete and comprehensive story for interoperability services and solutions for all facets from the executive and business level to the technical and implementation level. iRING embraces all legacy ISO 15926 efforts including XMplant, Proteus, Gelish and others.

Why iRING and the meaning behind the name?

iRING, which was launched by Fiatech in early 2009, has emerged as a leading candidate for a brand that is synonymous with ISO 15926.

The “i” represents ISO 15296 and RING is the metaphor that represents a continuous flow of information in a peer-to-peer networking architecture over the Internet.

The iRING brand name represents the solution architecture and best practices for achieving global information interoperability based on the ISO 15926 reference data standard and includes:  documentation, methodology, certification, services and technology solutions (both commercial and open source).

What is iRING?

iRING is the global information interoperability solution architecture based on the ISO 15926 reference data standard that enables high fidelity information interoperability for capital facilities projects and operations lifecycles. iRING is implementation technology-neutral and covers the full range of compliant uses of ISO15926 from exchange though integration to the most sophisticated semantic-web applications.

What is the iRING value proposition?

Using iRING, owner/operators, EPCs (engineering, procurement and construction) contractors and equipment suppliers can exchange information between heterogeneous applications without the need for costly, error-prone data interpretation and translation. Information can be shared accurately in the context of each phase of the lifecycle – from design, construction, handover, and commissioning to operations, maintenance and eventual decommissioning.

What are the iRING industry benefits?

The capital facilities industry benefits from lower overall project costs, decreased time to start-up operations, improved plant safety, improved maintenance efficiency, and reduced planned and unplanned downtime — resulting in better facility yield, asset performance, and lifetime return-on-assets (ROA). Armed with trusted asset information, operators can maximize regulatory compliance and minimize the risk of losing health, safety and environmental integrity.

iRING represents ISO15926 deployment best-practice, developed by an industry-wide community of experts who are collaborating members of Fiatech, POSC Caesar Association (PCA),ISO, and USPI. It is emerging as the leading interoperability and integration solution for global corporations starting on the oil, gas and chemical industry and spreading into nuclear, mining and metals and beyond.

Why not just use ISO 15926?

ISO 15926 has a very specific meaning and does not encompass all the elements required to meet industry-wide interoperability. We need a brand name that encompasses the umbrella concept and goes much wider than just the standard itself to cover areas such as services, implementations, business marketing, and how to guides.

What about certification?

To ensure high fidelity interoperability the industry must put in place an iRING certification program. This is a key deliverable of the JORD project.  Levels of certification will be developed and a badge/logo will be designed and licensed to identify products and services that are certified to interoperate.  The badge/logo will be a derivative of the iRING logo and owned by the certifying entity.

Is iRING equivalent to BIM?

BIM is a concept brand name and has gained significant momentum. Our intention is to build the same level of recognition for iRING as the global information interoperability solution architecture.  As a concept brand we will encourage the industry to use iRING without restriction (just as they use BIM) to represent ISO 15926 interoperability.  

How do we position iRING with BIM?

iRING will be positioned as the foundation for interoperability under the “big BIM” concept that ensures industry-wide interoperability.  iRING is seen as a component of BIM.  iRING being all things ISO 15926.  Big BIM being all things information.

We have the opportunity to steer and influence the Big BIM discussion and ride the existing little BIM wave – beyond 3D graphics.

What should the Capital Facilities community-0f-interest do?

The industry should embrace iRING as the unified name for industry-wide interoperability based on the ISO 15926 reference data standard. Using a unified name establishes a one-stop shop for any company wanting to derive benefit from the use of ISO 15926. Industry participants should freely use the name and logo, not unlike the way BIM is used today, to promote its use. Logos can be obtained from the Media Kit page.